Can You Republish Articles On LinkedIn?

If you’ve been around LinkedIn, you know that publishing articles on their platform is a great way to get more eyeballs on your content and to position yourself as an expert in your subject matter.  However, if you’ve been around SEO for any length of time, you know that Google hates duplicate content.  They see it as plagiarism, which is a big no-no!  So, social media managers, marketers, and SEO experts have debated if you can republish the same article on LinkedIn and honestly, it’s something we’ve even discussed in our CWSM meetings from time to time. Valerie Morris, who focused heavily on content creation and marketing alongside social media dove into this topic recently on her blog.  She talked with social media experts, LinkedIn experts, SEO gurus, and more to compile the basics so you can decide how to …

5 Ways To Win With Emojis In Your Social Media Strategy

Depending on your age, afinity, and personality, you may or may not have embraced emojis in your social media.  What used to be something cute and fun to do has now become a common practice on social media channels and it’s something YOU can use to your advantage! What’s an Emoji? An emoji is a graphical icon of an object or smiley face.  Most people think about emojis being helpful in text messages when a simple “thumbs up” emoji is faster to use than typing out “sounds good.” Emojis can be used to convey an emotion or express a thought in visual format.  They’re fun, sometime silly, and highly effective on social media. Check out these amazing stats if you’re still skeptical that emojis are helpful on social media: On Twitter, using emojis results in 25.4% more engagement. On Facebook, …