Tuesday Tip: Increasing Engagement on Snapchat

Is your business on Snapchat? Snapchat is the 2nd most powerful platform in the US with over 200 million daily users. Want to increase engagement & start conversations with your followers? Here are some ideas to get started: Share content with them you aren’t sharing on other platforms. This could be behind the scenes at the office, new product launches, or access to live events Ask questions & have fans snap you back with images or videos using your product! Surprise or reward followers with Snapchat only promotions & discount codes Consider partnering with an influencer in a similar industry who has a following you would like to reach Hope this gives you some ideas to get started engaging with your audience! About Erin: Erin Cell, is the Founder & CEO of Socially Powered, LLC. I have been helping business …

Take a Break From Social Media

It is easy to become consumed with social media, isn’t it? Yet there are times, both on a daily basis, and when off visiting family and friends or vacationing, when it is important to step away from social media.   Tips for Taking Breaks from Social Media It’s OK to miss the news that constantly flows through social media sites. If something is really important, you will hear about it. Avoid constantly checking your smart phone. I recently heard that people in the millennial generation check their smart phones over 150 times a day! How often do you check? (If you have no idea, consider keeping track for two or three days and taking an average. It’s probably a lot more than you think.) Use other types of communication to stay in touch with family members and friends. Your elders …

Using Google Alerts to Monitor Your Online Reputation

In today’s dynamic world, reputation is everything. With millions of blogs, social media accounts, review sites, and more, how can you hope to keep up with comments about your online brand and reputation, as well as track reviews? Google Alerts is the answer. Google Alerts is a free system that Google put in place to allow you to set up an email notification for new search results on topics of your choice. You can set up alerts for your brand and those alerts will notify you of any new reviews or content that includes that information. Setting up an alert is very simple: Visit Google Alerts. In the “Create an alert about” box, enter the words you want to get email notifications for. This is the spot for you to put in your brand, name, etc. Use quotation marks to identify …

10 Traits To Look For In A Social Media Manager

There are a number of focuses and specialities within the social media industry, including social media managers, strategists, reputation managers, coaches, and speakers.  Of course, there are always new roles popping up too, as the industry grows and evolves.  Many of the members of Colorado Women in Social Media are social media managers, and while we each have our own expertise, we all have a few traits in common.  We took a look at some of these vital characteristics that a social media manager should possess and compiled them into a handy list. Mind if we share? A SOCIAL MANAGER SHOULD BE… Thirsty To Learn.  Look for someone who loves learning new programs and ideas.  Social media is constantly changing and a good social media manager needs to enjoy staying on top of it all! A Self-Starter.  Piggy-backing off of the first …