How to approach the newest ad program in digital advertising

You’ve probably heard of this Instagram thing in the past few years.  What started out as something for teens escaping mom’s eyes on Facebook is now one of the largest social media platforms in the world.  In fact, there are over 400 million monthly users on Instagram!  So, it’s no wonder that the digital advertising world was all abuzz this past month with the announcement of the public advertising program on Instagram.  Of course, this program is not necessarily the right option for everyone and Valerie explores this in her overview of Instagram advertising. http://www.tinterocreative.com/instagram-ad-basics/ Blog post by Valerie Morris, Founder of Tintero Creative

The Top 10 Reasons Your Small Business Needs to Blog

As a small business, you’ve probably heard from your marketing consultant or team that you need to be “blogging”. Blogging is just a fancy word for writing an article that lives on your website. If you’re not already posting blogs, it’s probably time to get started. Not only can you establish yourself as the subject matter expert by writing about what you already know, but it will connect you with your customers at a much deeper level. Brought to you buy Beth Johnston, this article provides 10 proven reasons that there is value in a business blog. Read more here.   Post by Beth Johnston of Social Bridges.