How to approach the newest ad program in digital advertising

You’ve probably heard of this Instagram thing in the past few years.  What started out as something for teens escaping mom’s eyes on Facebook is now one of the largest social media platforms in the world.  In fact, there are over 400 million monthly users on Instagram!  So, it’s no wonder that the digital advertising world was all abuzz this past month with the announcement of the public advertising program on Instagram.  Of course, this program is not necessarily the right option for everyone and Valerie explores this in her overview of Instagram advertising. http://www.tinterocreative.com/instagram-ad-basics/ Blog post by Valerie Morris, Founder of Tintero Creative

Tuesday Tip: Using lists on Twitter and Facebook

Using lists on Twitter and Facebook can be huge for your business and help save you a lot of time!  Twitter lists are a great way to segment who you are following.  Instead of getting overwhelmed by the thousands upon thousands of tweets on your main feed.  By putting people on lists, you can view just their tweets and engage directly with them. Facebook lists are similar to Twitter lists in that you can see the feed from just the people on your list.  This is great if you only want to interact with friends and family on weekends, but business friends during the week, etc.  However, Facebook lists are great because you can also share posts with people on specific lists.  For someone like me, who doesn’t want to overwhelm my friends with work-related updates ALL the time, this …

Attention-Getting LinkedIn Headlines

What’s in your LinkedIn headline? Do the words catch the attention of a potential client or referral partner who finds you on LinkedIn? Find out what you can do to improve your LinkedIn headlines by reading this!     Blog post by Joyce Feustel, Founder of Boomers’ Social Media Tutor