Find out which social media clients your clients prefer to use – and then get active on at least one of those sites. Don’t worry about having to be an expert in using the site. But do have a regular presence on the site. Then be sure to engage with your clients (and others) as they like, comment on and share the material you post.
The most valuable part of your social media presence and strategy is your fans. Without them, who would care what you’re posting? You’ll hear those of us who teach and manage social media tell you repeatedly that you must engage with your social media fans on a regular basis. We probably all say it in our sleep we say it so often. But it’s true – you must take the time to show your fans that you value them. Learn more about valuing your fans here. Post by Melody Jones, Founder and CEO of Social Media Management Services LLC
There are so many social media channels to choose from today – and new social media channels are popping up everyday! It can be incredibly overwhelming to tweet, post, follow, share, monitor, and digest all that is happening on multiple social media channels. Are you overwhelmed yet? If you’re feeling overwhelmed by the sheer amount of what you could be focused on, you’re not alone. Here’s a tip: you don’t have to do it ALL. There are strategies to find the most effective social media channels to focus on for your business. When you have a strategy and a focus, you can. Want to learn more? Read more here. Post by Valerie Morris, Founder of Tintero Creative