How to approach the newest ad program in digital advertising

You’ve probably heard of this Instagram thing in the past few years.  What started out as something for teens escaping mom’s eyes on Facebook is now one of the largest social media platforms in the world.  In fact, there are over 400 million monthly users on Instagram!  So, it’s no wonder that the digital advertising world was all abuzz this past month with the announcement of the public advertising program on Instagram.  Of course, this program is not necessarily the right option for everyone and Valerie explores this in her overview of Instagram advertising. http://www.tinterocreative.com/instagram-ad-basics/ Blog post by Valerie Morris, Founder of Tintero Creative

Tuesday Tip: Using lists on Twitter and Facebook

Using lists on Twitter and Facebook can be huge for your business and help save you a lot of time!  Twitter lists are a great way to segment who you are following.  Instead of getting overwhelmed by the thousands upon thousands of tweets on your main feed.  By putting people on lists, you can view just their tweets and engage directly with them. Facebook lists are similar to Twitter lists in that you can see the feed from just the people on your list.  This is great if you only want to interact with friends and family on weekends, but business friends during the week, etc.  However, Facebook lists are great because you can also share posts with people on specific lists.  For someone like me, who doesn’t want to overwhelm my friends with work-related updates ALL the time, this …

What social media channels should my business be on?

There are so many social media channels to choose from today – and new social media channels are popping up everyday! It can be incredibly overwhelming to tweet, post, follow, share, monitor, and digest all that is happening on multiple social media channels. Are you overwhelmed yet? If you’re feeling overwhelmed by the sheer amount of what you could be focused on, you’re not alone. Here’s a tip: you don’t have to do it ALL. There are strategies to find the most effective social media channels to focus on for your business. When you have a strategy and a focus, you can. Want to learn more? Read more here.   Post by Valerie Morris, Founder of Tintero Creative